Profession book publisher

Book publishers are responsible for the selection of new materials. They decide which manuscripts, that the book editor has provided, are being published. Book publishers oversee the production, marketing and distribution of these texts.

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Personality Type

  • Enterprising / Investigative

Knowledge

  • Project management principles

    Different elements and phases of project management.

  • Publishing market

    The trends in the publishing market and the type of books that are are appealing to a certain audience.

  • Copyright legislation

    Legislation describing the protection of the rights of original authors over their work, and how others can use it.

Skills

  • Perform market research

    Gather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.

  • Execute marketing plan

    Carry out all the activities involved in achieving specific marketing objectives within a given timeframe

  • Perform project management

    Manage and plan various resources, such as human resources, budget, deadline, results, and quality necessary for a specific project, and monitor the project's progress in order to achieve a specific goal within a set time and budget.

  • Manage staff

    Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet the company objectives. Monitor and measure how an employee undertakes their responsibilities and how well these activities are executed. Identify areas for improvement and make suggestions to achieve this. Lead a group of people to help them achieve goals and maintain an effective working relationship among staff.

  • Read manuscripts

    Read incomplete or complete manuscripts from new or experienced authors.

  • Consult with editor

    Consult with the editor of a book, magazine, journal or other publications about expectations, requirements, and progress.

  • Select manuscripts

    Select manuscripts to be published. Decide if they reflect the company policy.

  • Assess financial viability

    Revise and analyse financial information and requirements of projects such as their budget appraisal, expected turnover, and risk assessment for determining the benefits and costs of the project. Assess if the agreement or project will redeem its investment, and whether the potential profit is worth the financial risk.

  • Present publishing plan

    Present the timeline, budget, layout, marketing plan, and sales plan for the publishing of a publication.

  • Develop professional network

    Reach out to and meet up with people in a professional context. Find common ground and use your contacts for mutual benefit. Keep track of the people in your personal professional network and stay up to date on their activities.

  • Consult information sources

    Consult relevant information sources to find inspiration, to educate yourself on certain topics and to acquire background information.

  • Manage budgets

    Conduct cost estimates and budget planning. Monitor the budget, as well as costs and expenses. Forecast the budget development continuously. Report on the budget.

Optional knowledge and skills

sales argumentation supervise sales activities marketing principles check correctness of information conserve new media attend book fairs grammar plan event marketing for promotional campaigns sales strategies plan marketing strategy proofread text apply grammar and spelling rules apply desktop publishing techniques digital marketing techniques content marketing strategy graphic design manage contracts apply social media marketing sales activities brand marketing techniques spelling desktop publishing manage distribution channels literature