Profession business developer

Business developers strive to improve the market share of companies in the market. They perform strategic analyses of the core advantages that a company's products or services have to offer, they cooperate in the development of marketing campaigns for lead generation and support on sales efforts.

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Personality Type

  • Investigative / Enterprising
  • Artistic / Investigative

Knowledge

  • Financial analysis

    The process of assessing the financial possibilities, means, and status of an organisation or individual by analysing financial statements and reports in order to make well informed business or financial decisions.

  • Market analysis

    The field of market analysis and research and its particular research methods.

  • Brand marketing techniques

    The methods and systems used in researching and establishing a brand identity for marketing purposes.

  • Sales strategies

    The principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.

  • Strategic planning

    The elements defining the foundation and core of an organisation such as its mission, vision, values, and objectives.

  • Marketing principles

    The principles of managing the relationship between consumers and products or services for the purpose of increasing sales and improving advertising techniques.

  • Business analysis

    The research field which addresses the identification of business needs and problems and the determination of the solutions that would mitigate or prevent the smooth functioning of a business. Business analysis comprises IT solutions, market challenges, policy development and strategic matters.

Skills

  • Expand store regional presence

    Identify and develop strategies to expand the company's regional coverage.

  • Study sales levels of products

    Collect and analyse sales levels of products and services in order to use this information for determining the quantities to be produced in the following batches, customer feedback, price trends, and the efficiency of sales methods.

  • Carry out sales analysis

    Examine sales reports to see what goods and services have and have not sold well.

  • Collaborate in the development of marketing strategies

    Work together with a group of professionals to develop marketing strategies performing market analysis and financial viability while staying aligned with the company's goals.

  • Identify new business opportunities

    Pursue potential customers or products in order to generate additional sales and ensure growth.

  • Liaise with managers

    Liaise with managers of other departments ensuring effective service and communication, i.e. sales, planning, purchasing, trading, distribution and technical.

  • Apply business acumen

    Take appropriate actions in a business environment in order to maximise possible outcome from each situation.

  • Manage accounts

    Manage the accounts and financial activities of an organisation, supervising that all the documents are correctly maintained, that all the information and calculations are correct, and that proper decisions are being made.

Optional knowledge and skills

perform customer management negotiate with stakeholders customer insight analyse business plans strive for company growth negotiate settlements market entry strategies market entry planning market research attend events analyse data about clients prospect new customers brainstorm ideas customer relationship management use analytics for commercial purposes analyse cultural trends develop professional network