Profession tourist information centre manager

Tourist information centre managers are in charge of managing employees and activities of a centre which provides information and advice to travellers and visitors about local attractions, events, travelling and accommodation.

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Personality Type

  • Enterprising / Investigative

Knowledge

  • Geographical areas relevant to tourism

    The field of tourism geography in Europe as well as the rest of the world in order to point out relevant tourism areas and attractions.

  • Tourism market

    The study of the tourism market on a international, regional and local level and considering worldwide tourist destinations.

  • Local area tourism industry

    The characteristics of local sights and events, accommodation, bars and restaurants and leisure activities.

Skills

  • Design press kit for media

    Draft promotional materials to be distributed among members of the media for promotional purposes.

  • Keep up to date on local events

    Follow the information about upcoming events, services or activities by checking information sheets and online communication.

  • Respond to customers' inquiries

    Answer customers' questions about itineraries, rates and reservations in person, by mail, by e-mail and on the phone.

  • Manage medium term objectives

    Monitor medium term schedules with budget estimations and reconciliation on a quarterly basis.

  • Recruit employees

    Hire new employees by scoping the job role, advertising, performing interviews and selecting staff in line with company policy and legislation.

  • Apply foreign languages in tourism

    Use the mastery of foreign languages orally or written in the tourism sector in order to communicate with collaborators or customers.

  • Maintain customer records

    Keep and store structured data and records about customers in accordance with customer data protection and privacy regulations.

  • Manage staff

    Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet the company objectives. Monitor and measure how an employee undertakes their responsibilities and how well these activities are executed. Identify areas for improvement and make suggestions to achieve this. Lead a group of people to help them achieve goals and maintain an effective working relationship among staff.

  • Create solutions to problems

    Solve problems which arise in planning, prioritising, organising, directing/facilitating action and evaluating performance. Use systematic processes of collecting, analysing, and synthesising information to evaluate current practice and generate new understandings about practice.

  • Comply with food safety and hygiene

    Respect optimal food safety and hygiene during preparation, manufacturing, processing, storage, distribution and delivery of food products.

  • Build business relationships

    Establish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the organisation and its objectives.

  • Design materials for multimedia campaigns

    Draft and develop materials to be produced for a multimedia campaign, keeping in mind budgeting, scheduling and production.

  • Manage budgets

    Conduct cost estimates and budget planning. Monitor the budget, as well as costs and expenses. Forecast the budget development continuously. Report on the budget.

  • Maintain customer service

    Keep the highest possible customer service and make sure that the customer service is at all times performed in a professional way. Help customers or participants feel at ease and support special requirements.

  • Handle touristic quantitative data

    Gather, process and present quantitative data in the touristic sector about attractions, events, travelling and accommodation.

  • Oversee the design of touristic publications

    Monitor the design of marketing publications and materials for the promotion of tourism-related products.

  • Develop tourist information materials

    Create documents such as leaflets, brochures or city guides to inform tourists about local, cultural, social and historical activities and places of interest.

  • Build a network of contacts with suppliers of tourist services

    Establish a widely spread network of suppliers in the tourism industry. Prepare the best possible package and tourist services.

  • Assess an area as a tourism destination

    Evaluate an area by analysing its typology, characteristics and its application as a tourist resource.

  • Distribute local information materials

    Hand out leaflets, maps and tour brochures to visitors with information and tips about local sites, attractions and events.

  • Have computer literacy

    Utilise computers, IT equipment and modern day technology in an efficient way.

  • Oversee the printing of touristic publications

    Manage the printing of marketing publications and materials for the promotion of tourism-related products.

  • Provide tourism related information

    Give customers relevant information about historical and cultural locations and events while conveying this information in an entertaining and informative manner.

  • Present reports

    Display results, statistics and conclusions to an audience in a transparent and straightforward way.

  • Develop strategies for accessibility

    Create strategies for a business to enable optimum accessibility for all clients.

  • Analyse data about clients

    Study data about clients, visitors, customers or guests. Gather, process and analyse data about their characteristics, needs and buying behaviours.

  • Handle personal identifiable information

    Administer sensitive personal information on customers securely and discreetly

  • Develop financial statistics reports

    Create financial and statistical reports based on collected data which are to be presented to managing bodies of an organisation.

Optional knowledge and skills

manage website read maps schedule shifts coordinate operational activities maintain working relationships perform market research prepare travel packages assist clients with special needs train employees