Profession bookshop specialised seller

Bookshop specialised sellers sell books in specialised shops. They also make suggestions, give advice about the books available and any other related products for sale in the specialised shop.

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Personality Type

  • Enterprising / Conventional

Knowledge

  • Characteristics of products

    The tangible characteristics of a product such as its materials, properties and functions, as well as its different applications, features, use and support requirements.

  • Sales argumentation

    Techniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.

  • Characteristics of services

    The characteristics of a service that might include having acquired information about its application, function, features, use and support requirements.

  • Product comprehension

    The offered products, their functionalities, properties and legal and regulatory requirements.

  • E-commerce systems

    Basic digital architecture and commercial transactions for trading products or services conducted via Internet, e-mail, mobile devices, social media, etc.

Skills

  • Provide customer guidance on product selection

    Provide suitable advice and assistance so that customers find the exact goods and services they were looking for. Discuss product selection and availability.

  • Arrange books in classification order

    Arrange books in a bookstore in alphabetic or a classification order; classify according to genres such as fiction, non-fiction, academic books, children's books, etc.

  • Liaise with book publishers

    Establish working relationships with publishing companies and their sales representatives.

  • Monitor stock level

    Evaluate how much stock is used and determine what should be ordered.

  • Demonstrate products' features

    Demonstrate how to use a product in a correct and safe manner, provide customers with information on the product's main features and benefits, explain operation, correct use and maintenance. Persuade potential customers to purchase items.

  • Carry out bibliographic work

    Perform bibliographic work; use computer or printed materials to identify and locate book titles as requested by customer.

  • Issue sales invoices

    Prepare the invoice of goods sold or services provided, containing individual prices, the total charge, and the terms. Complete order processing for orders received via telephone, fax and internet and calculate the customer’s final bill.

  • Organise storage facilities

    Order the contents of a storage area to improve efficiency with respect to the inflow and outflow of the stored items.

  • Plan aftersales arrangements

    Come to an agreement with the customer about the delivery, setup and service of the goods; perform appropriate measures to ensure delivery.

  • Advertise new book releases

    Design flyers, posters and brochures to announce new book releases; display promotional material in store.

  • Carry out order intake

    Take in of purchase requests for items that are currently unavailable.

  • Examine merchandise

    Control items put up for sale are correctly priced and displayed and that they function as advertised.

  • Provide customer follow-up services

    Register, follow-up, solve and respond to customer requests, complaints and after-sales services.

  • Assist with book events

    Provide assistance in the organisation of book-related events such as talks, literature seminars, lectures, signing sessions, reading groups, etc.

  • Stock shelves

    Refill shelves with merchandise to be sold.

  • Carry out active selling

    Deliver thoughts and ideas in impactful and influencing manner to persuade customers to become interested in new products and promotions. Persuade clients that a product or service will satisfy their needs.

  • Ensure compliance with legal requirements

    Guarantee compliance with established and applicable standards and legal requirements such as specifications, policies, standards or law for the goal that organisations aspire to achieve in their efforts.

  • Identify customer's needs

    Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.

  • Carry out products preparation

    Assemble and prepare goods and demonstrate their functionalities to customers.

  • Maintain store cleanliness

    Keep the store tidy and clean by hovering and mopping.

  • Guarantee customer satisfaction

    Handle customer expectations in a professional manner, anticipating and addressing their needs and desires. Provide flexible customer service to ensure customer satisfaction and loyalty.

  • Take orders for special publications

    Take orders from customers in search of special publications, magazines and books that cannot be found in regular bookstores or libraries at the time being.

  • Apply numeracy skills

    Practise reasoning and apply simple or complex numerical concepts and calculations.

  • Recommend books to customers

    Make book recommendations based on the customer's reading experience and personal reading preferences.

  • Process refunds

    Resolve customer inquiries for returns, exchange of merchandise, refunds or bill adjustments. Follow organisational guidelines during this process.

  • Sell books

    Provide the service of selling a book to a customer.

  • Use different communication channels

    Use various types of communication channels such as verbal, handwritten, digital and telephonic communication with the aim of constructing and sharing information and ideas.

  • Operate cash register

    Register and handle cash transactions by using point of sale register.

  • Prevent shoplifting

    Identify shoplifters and methods by which shoplifters try to steal. Implement anti-shoplifting policies and procedures to protect against theft.

  • Organise product display

    Arrange goods in attractive and safe way. Set up a counter or other display area where demonstrations take place in order to attract the attention of prospective customers. Organise and maintain stands for merchandise display. Create and assemble sales spot and product displays for sales process.

  • Advise customers on books selection

    Provide customers with detailed advice on books available in the store; provide detailed information about authors, titles, styles, genres and editions.

  • Stay up-to-date with latest book releases

    Stay informed about recently published book titles and releases by contemporary authors.

Optional knowledge and skills

book reviews sell academic books