Profession fish and seafood specialised seller

Fish and seafood specialised sellers sell fish, crustaceans and molluscs in specialised shops.  

Personality Type

• Enterprising / Conventional

Knowledge

• Characteristics of products

  The tangible characteristics of a product such as its materials, properties and functions, as well as its different applications, features, use and support requirements.

• Product comprehension

  The offered products, their functionalities, properties and legal and regulatory requirements.

• Fish varieties

  The different types and varieties of fish on the market.

• Cold chain

  The temperature at which certain products are to be kept for consumption.

• E-commerce systems

  Basic digital architecture and commercial transactions for trading products or services conducted via Internet, e-mail, mobile devices, social media, etc.

• Characteristics of services

  The characteristics of a service that might include having acquired information about its application, function, features, use and support requirements.

• Fish identification and classification

  The processes which allow the identification and classification of fish.

• Sales argumentation

  Techniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.

• Food storage

  The proper conditions and methods to store food to keep it from spoiling, taking into account humidity, light, temperature and other environmental factors.

Skills

• Examine merchandise

  Control that items put up for sale are correctly priced and displayed and that they function as advertised.

• Maintain store cleanliness

  Keep the store tidy and clean by hovering and mopping.

• Prevent shoplifting

  Identify shoplifters and methods by which shoplifters try to steal. Implement anti-shoplifting policies and procedures to protect against theft.

• Carry out active selling

  Deliver thoughts and ideas in impactful and influencing manner to persuade customers to become interested in new products and promotions. Persuade clients that a product or service will satisfy their needs.

• Organise storage facilities

  Order the contents of a storage area to improve efficiency with respect to the inflow and outflow of the stored items.

• Identify customer's needs

  Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.

• Wash gutted fish

  Wash gutted fish in cold water, rinse it, brush it in a machine, or apply a combination of these techniques.

• Stock shelves

  Refill shelves with merchandise to be sold.

• Create decorative food displays

  Design decorative food displays by determining how food is presented in the most attractive way and realising food displays in order to maximise revenue.

• Carry out products preparation

  Assemble and prepare goods and demonstrate their functionalities to customers.

• Provide customer follow-up services

  Register, follow-up, solve and respond to customer requests, complaints and after-sales services.

• Monitor stock level

  Evaluate how much stock is used and determine what should be ordered.

• Use different communication channels

  Make use of various types of communication channels such as verbal, handwritten, digital and telephonic communication with the purpose of constructing and sharing ideas or information.

• Operate cash register

  Register and handle cash transactions by using point of sale register.

• Demonstrate products' features

  Demonstrate how to use a product in a correct and safe manner, provide customers with information on the product's main features and benefits, explain operation, correct use and maintenance. Persuade potential customers to purchase items.

• Guarantee customer satisfaction

  Handle customer expectations in a professional manner, anticipating and addressing their needs and desires. Provide flexible customer service to ensure customer satisfaction and loyalty.

• Post-process of fish

  Develop fish products as a result of various processing methods such as cured fish cuts, frying, etc.

• Carry out order intake

  Take in of purchase requests for items that are currently unavailable.

• Ensure compliance with legal requirements

  Guarantee compliance with established and applicable standards and legal requirements such as specifications, policies, standards or law for the goal that organisations aspire to achieve in their efforts.

• Advise customers on seafood choices

  Provide advice on the available seafood and on ways of cooking and storing it.

• Handle sensitive products

  Properly store and present sensitive products, taking care of relevant factors like temperature, light exposure, moisture levels, etc.

• Sell fish and seafood

  Sell fish and varieties of seafood, according to the product's availability in the store.

• Issue sales invoices

  Prepare the invoice of goods sold or services provided, containing individual prices, the total charge, and the terms. Complete order processing for orders received via telephone, fax and internet and calculate the customer’s final bill.

• Plan aftersales arrangements

  Come to an agreement with the customer about the delivery, setup and service of the goods; perform appropriate measures to ensure delivery.

• Process refunds

  Resolve customer inquiries for returns, exchange of merchandise, refunds or bill adjustments. Follow organisational guidelines during this process.

• Apply numeracy skills

  Practise reasoning and apply simple or complex numerical concepts and calculations.

• Provide customer guidance on product selection

  Provide suitable advice and assistance so that customers find the exact goods and services they were looking for. Discuss product selection and availability.

• Organise product display

  Arrange goods in attractive and safe way. Set up a counter or other display area where demonstrations take place in order to attract the attention of prospective customers. Organise and maintain stands for merchandise display. Create and assemble sales spot and product displays for sales process.

Optional knowledge and skills

Source: Sisyphus ODB