Profession motor vehicle shop manager

Motor vehicle shop managers assume responsibility for activities and staff in a vehicle showroom. ​They manage employees, monitor the sales of the store, manage budgets and order supplies when a product is out of supply and perform administrative duties if required.

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Personality Type

  • Enterprising / Conventional

Knowledge

  • New vehicles on the market

    Latest developments and trends related to the new types of vehicles and vehicle brands on the market.

  • Legal requirements for operating in the automotive retail sector

    Know existing regulations and legal requirements; ensure that all operations remain within legal boundaries.

  • Sales activities

    The supply of goods, sale of goods and the related financial aspects. The supply of goods entails the selection of goods, import and transfer. The financial aspect includes the processing of purchasing and sales invoices, payments etc. The sale of goods implies the proper presentation and positioning of the goods in the shop in terms of acessibility, promotion, light exposure.

  • Types of vehicles

    Field of information which distinguishes rental agency classification systems, containing types and classes of vehicles and their functioning and components.

  • Employment law

    The law which mediates the relationship between employees and employers. It concerns employees' rights at work which are binding by the work contract.

  • Car controls

    The functioning of specific car equipment such as how to operate and handle the clutch, throttle, lighting, instrumentation, transmission and the brakes.

Skills

  • Negotiate sales contracts

    Come to an agreement between commercial partners with a focus on terms and conditions, specifications, delivery time, price etc.

  • Apply procurement

    Undertake ordering of services, equipment, goods or ingredients, compare costs and check the quality to ensure optimal payoff for the organisation.

  • Maintain relationship with customers

    Build a lasting and meaningful relationship with customers in order to ensure satisfaction and fidelity by providing accurate and friendly advice and support, by delivering quality products and services and by supplying after-sales information and service.

  • Manage budgets

    Conduct cost estimates and budget planning. Monitor the budget, as well as costs and expenses. Forecast the budget development continuously. Report on the budget.

  • Negotiate buying conditions

    Negotiate terms such as price, quantity, quality, and delivery terms with vendors and suppliers in order to ensure the most beneficial buying conditions.

  • Obtain relevant licenses

    Comply with specific legal regulations, e.g. install the necessary systems and provide the necessary documentation, in order to obtain the relevant license.

  • Ensure customer focus

    Attitude that puts customers at the centre of the business in all cases.

  • Oversee the presentation of vehicles in dealership

    Direct and monitor the physical display of vehicles on the premises.

  • Adhere to organisational guidelines

    Adhere to organisational or department specific standards and guidelines. Understand the motives of the organisation and the common agreements and act accordingly.

  • Negotiate with stakeholders

    Negotiate compromises with stakeholders and strive to reach the most beneficial agreements for the company. May involve building relationships with suppliers and customers, as well as ensuring products are profitable.

  • Study sales levels of products

    Collect and analyse sales levels of products and services in order to use this information for determining the quantities to be produced in the following batches, customer feedback, price trends, and the efficiency of sales methods.

  • Use different communication channels

    Use various types of communication channels such as verbal, handwritten, digital and telephonic communication with the aim of constructing and sharing information and ideas.

  • Organise resources for the vehicle showroom

    Determine the resources and personnel needed for management and sales operations in a vehicle shop or vehicle showroom.

  • Oversee promotional sales prices

    Ensure that sale prices and promotions are passed through the register as they should.

  • Set up pricing strategies

    Apply methods used for setting product value taking into consideration market conditions, competitor actions, input costs, and others.

  • Set sales goals

    Set sales goals and objectives to be reached by a sales team within a period of time such as the target amount of sales made and new customers found.

  • Measure customer feedback

    Evaluate customer's comments in order to find out whether customers feel satisfied or dissatisfied with the product or service.

  • Manage staff

    Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet the company objectives. Monitor and measure how an employee undertakes their responsibilities and how well these activities are executed. Identify areas for improvement and make suggestions to achieve this. Lead a group of people to help them achieve goals and maintain an effective working relationship among staff.

  • Maximise sales revenues

    Increase possible sales volumes and avoid losses through cross-selling, upselling or promotion of additional services.

  • Order supplies

    Command products from relevant suppliers to get convenient and profitable products to purchase.

  • Provide information on trade-in options

    Inform customers who consider a trade-in of their used car about their options; discuss all required documents and signatures; negotiate prices.

  • Maintain relationship with suppliers

    Build a lasting and meaningful relationship with suppliers and service providers in order to establish a positive, profitable and enduring collaboration, co-operation and contract negotiation.

  • Set commercial strategies in vehicle showroom

    Elaborate plans to increase sales of new or used cars in a local distribution of vehicles.  

  • Manage theft prevention

    Apply theft and robbery prevention; monitor security surveillance equipment; enforce security procedures if needed.

  • Ensure correct goods labelling

    Ensure that goods are labeled with all necessary labeling information (e.g. legal, technological, hazardous and others) regarding the product. Ensure that labels respects the legal requirements and adhere to regulations.

  • Operate dealership management system

    Operate and maintain the management information system that caters to the needs of the finance, sales, parts, inventory and administrative aspects of running the business.

  • Order vehicles

    Order new or second-hand vehicles following business specifications and procedures.

  • Ensure compliance with purchasing and contracting regulations

    Implement and monitor company activities in compliance with legal contracting and purchasing legislations.

  • Supervise merchandise displays

    Work closely together with visual display staff to decide how items should be displayed, in order to maximise customer interest and product sales.

  • Apply health and safety standards

    Adhere to standards of hygiene and safety established by respective authorities.

  • Develop dealership forecasts

    Establish dealership forecasts by estimating total sales, incomes and expenditures. Proactively monitor sales targets and develop effective solutions should there be any lack of sales.

  • Recruit employees

    Hire new employees by scoping the job role, advertising, performing interviews and selecting staff in line with company policy and legislation.

  • Monitor customer service

    Ensure all employees are providing excellent customer service in accordance to company policy.

Optional knowledge and skills

execute marketing plan advise customers on vehicle's extra services advise on vehicle characteristics advise customers on usage of vehicles advise customers on financing options for vehicles